How to Post Long Tweets and Threads on X in 2026

X gives you two ways to say more than 280 characters: long posts (with X Premium) and threads. Here's how to use both in 2026.

Character limits in 2026

• Standard accounts: 280 characters per post.
• X Premium: much longer posts (up to 25,000 characters).
• Links always count as 23 characters. Check with the X character counter.

How to post a long tweet

1. Make sure your account has X Premium.
2. Open the composer and write as normal - the counter keeps going past 280.
3. Only the first few lines show in the feed with a "Show more" link, so put your hook first.

How to write a thread

1. Write your first post: the hook. Promise one clear outcome.
2. Tap the + in the composer to add the next post.
3. Keep each post to one idea.
4. End with a summary and a call to action, like following you or checking your product.
5. Post the whole thread at once.

Long post or thread?

• Long post: essays, detailed stories, announcements.
• Thread: step-by-step guides, lists, stories that benefit from pauses.

Threads still get more replies to individual points; long posts are easier to read in one go.

Make sure people see it

Long content needs early engagement to travel. Post at a good time (best time to post on X) and have a group of founders who'll actually read it. That's what FollowX.today is for.

Lost a half-written thread? Here's how to find your drafts.